Epicurean Adventure

I have felt like a vegetable after the excitement of my successfully funded KickStarter campaign, and from the work and emotional drain it had on me. Everything has been go go go for most of this year, so when there are moments when I can slow down and enjoy life- it is like a mini-vacation. And when those moments are surprises, even better!

Yesterday I had about an hour between commitments for dinner. I hadn’t had time for lunch so I was starving when dinner time came around. I was planning on going through the drive-thru Starbucks so I could eat in my car and make a phone call, but I somehow ended up in a little restaurant that was on my way to my car. I was thinking about Starbucks, but my body took me into this little mediterranean oasis.

So, I walk in and there is nobody there as they just opened. I asked to see a menu and the manager said, in what I’m pretty sure was a Greek accent, “I am the menu! Would you like to see the front or back of me?” I laughed and told him I just wanted to see what they were serving. He said, “What do you like? You tell me and we will make something for you.” Before I knew it I was seated and being served fresh raspberry lemonade and being asked my dietary restrictions. Without having any idea about what I was going to be served, I was committed to this dining experience. I told him I only had an hour before I had to get to my next appointment, and he took all that information and went to the kitchen.

Soon I was served a salad with a creamy feta dressing. It was delicious. Not what I would have normally ordered, but delicious. Next he brough out a little something on a small plate. As he started walking away I asked, “What’s this?” “That is surprise number one,” he said. With a smile I took my first bite. I didn’t care what it was: it was smooth and warm and covered in cheese. I ate the whole thing in no time. When he came to clear my plate he asked me, “and what was it?” “Eggplant!” I said. With a small nod he went back to the kitchen.

Then came my entrée. It was beautiful and I wish I had taken a picture. A pasta with red sauce with mussels, clams, prawns, and salmon, and a side of garlic bread. A feast for the eyes and the taste buds. He also brought me a glass of wine (I hadn’t ordered any) and said, “try this with the food and let me know what you think.” The wine wasnt the best but I appreciated his confidence in my taste. I told him the wine wasnt the best and he told me the wine vendor had told him it was a very nice wine and he thought it was only “So-so. You think it was so-so?” I agreed, “Only so-so”.

The dish was so big I had to get a box so I could take it home. My friend the manager told me I had to eat the clams because they wouldn’t keep. I was stuffed but this seemed like a good idea, so I did. Feeling quite gluttonous after all that food, my friend asked me if I wanted dessert as he scraped the remains of my entrée into the take away box. I told him I was stuffed (and my brain was trying to be good as I have been on a stricter diet lately). He said, “Not even a little bit?” “Maybe a baby bit”. He smiled, nodded, and returned to the kitchen.

What came out next was a sampler of beautiful desserts: some sort of caramel flan, spomoni ice cream, and chocolate cake. But all in little portions. How do you not eat that? When he returned and saw the half decimated plate, he ask me, “Heaven? Are you at the Heaven?” I told him, “I’m at the gate.”

He said, “My name is Mike,” and we shook hands. As I was leaving he said, “Nice to meet you! Come back sometime!”

Now, did I pay a lot more than I was intending to spend on a meal? Yes. Was it worth it? Absolutely. We live in a world that has taken away the human connection in most tasks and events. I could have eaten alone in my car, but I chose to sit down and enjoy a meal. I got to connect with someone who took pride in his work and was interested in what I had to say. I am so thankful for that meal- it was only an hour of my life but I felt transported. Every bite was savored. I really had to think about what I was eating because it was all a surprise- a discovery.

I know this isn’t my typical acting-centric post, but I just want to urge you all to find ways to discover in your life. Be surprised. And most of all: choose connection. That is all we have as human beings, what makes us part of the same universal cloth.

Savor. We don’t have enough chances to do so.

xoxox,

Jess

KickStarter

WARNING: THIS IS A VERY LONG AND INFORMATIVE POST. TIME MANAGE ACCORDINGLY.

Everyone and their mother have a Kickstarter campaign now, so I was both relieved and nervous. Relieved that everyone gets the drill and is prepared to donate to projects that speak to them, and nervous for the same reason. The first thing I did when I was getting serious about my campaign was to meet with my good friend Wonder Russell. You may know her as @bellawonder on Twitter. She’s a rock star. Before our meeting I read as many articles as I could on her website www.bellawonder.com where she has compiled an extraordinary amount of articles in her Crowdfunding Bible. These articles informed a lot on how I approached my campaign perk levels, timeline, ask amount, etc.

At the meeting she helped me adjust my perks and perk levels from what I already had. Then we talked about strategy. Having advocates in place before the campaign begins. What the updates would be about. She just kept a quick fire of ideas coming; it was really impressive. I’m not going to share all the juicy details and pieces of advice because there was a ton!

So, the meeting was a huge success, but I felt like I was on the verge of a panic attack. Here I was running a campaign BY MYSELF. I produced this movie myself without any partners. So that meant I was the only one to really do the campaign. After a mild freak out which was probably due to having very little sleep, I crashed in my bed and woke up twelve hours later. I highly recommend this strategy for your campaign. YOU MUST SLEEP. Seriously. Do it.

Okay, so I got some rest and then I went to work. Before the campaign even started I sat down and started hammering out updates. Things I could post several times a week but wouldn’t have to stress about writing them.  They would be ready to go: copy, paste, pour myself a beverage. Like anything, the more work you can do before hand, the smoother it will go.

I made some checkpoint goals for myself: to make 25% in the first week, and be within a $1000 of my goal at the start of the last week. This made it more manageable than just thinking about the total amount. Then I sent out an email a week before the campaign started to my film making contacts telling them about the movie and that I would appreciate it “in epic amounts” if they would tweet or post a FB status about it. I also told them I would send them the link once the campaign began. This gave me some advocates and interest before I even started the KS clock.

Then I had a variety of targeted emails to certain social groups. I told them all about the project and simply asked them to visit the campaign and share it if they couldn’t donate. One of Wonder’s amazing ideas was to give a phrase and a link for people to tweet/FB. Make it as easy as possible for people to share your message.

So on my planned day to launch the campaign I go to Kickstarter and fill everything out. It’s super easy and straightforward. Then I get to the end and ready to launch, BUT NO, Kickstarter takes a few days to look it over and approve it before you can launch. This messed up my whole schedule. Starting on a Monday is the best option so I had to wait another week to launch. I wish I had known this info beforehand, and I think it may have taken a little bit of momentum out of the equation for me.

The first week was great. These are the people who already know you and the project and are prepared to back right away. I made my 25% goal right on schedule. The hard part is what to do after that. Once you exhaust your email contacts, Facebook friends, Twitter followers, you don’t have many other places to go. This is when I started depending on the updates to bring me more backers. Though I had them ready to go, I didn’t notice a correlation between updates and people backing. Maybe a few but not a lot. That said, most of the $5 backers were in it for the updates and that accounted for $40, which is better than nothing. You have to honestly evaluate the reach of your social net. And I hate to tell you, but it isn’t as big as you think. And not everyone is going to back- the ones that make a difference are the ones that back a lot. Do you have the social web to support your goal? I think I was right at the limit of my social reach in being able to fund this campaign.

Around the two-week mark, things started to get personal. 30 days is a long time to promote a project! Not only promote it without it being finished, but to continually ask for money. This is where the value judgements came in. Am I worthy of this money people are giving me? Is this film even any good? Should I just give up now? It was starting to look pretty grim there. I finally just told myself that I would make up the difference from my savings. That way I would still get whatever amount had already been pledged. And wouldn’t you know, right when I let go, everyone else stepped in. Wonder started sharing the link all over her social media. My friend Kay put it on her website. Other friends and colleagues started spreading the word and people started upping their pledges. You truly have no idea who is going to pledge. A lot of the donors I had never met or heard of before.

All in all it was a really trying campaign, but I’m glad I did it. Now I have committed myself to the distribution of this film and the inclusion of these new producers-those that backed the project. The arc of making a film is twice as long as you think it will be and you need to be able to have enough energy and resources to get to the end. Will I do another crowd-funding campaign again? Maybe, but definitely not any time soon. But it is part of the process for indie-films now and I’m glad I have first hand knowledge.

Thanks to all who backed, those who spread the word, those who tolerated my incessant social media posts, and most of all to those who believed. I really started to doubt myself and it turned out those who I was trying to inspire, inspired me. Art is a pay-it-forward loop that never ends.

xoxox,

Jess

New Representation!

I am so excited to announce that I am now represented by Jamie Lopez at The Actors Group! Jamie specializes in voice over talent (I’m joining the ranks of Jen Taylor, Ellen McLain, and Scott Burns among others) so I am very excited to expand my resume in that direction.

After only two weeks with Jamie I booked my first television appearance on NBC’s Grimm- which should air in early May.

I think this is the beginning of a beautiful partnership!

xoxox,

Jess

Being Healthy

Getting in shape and eating healthy is a challenge for everyone, and I am no exception. I have the worst sweet tooth, and my busy schedule really messes things up for me health wise. And having skipped the gym for so long, it is pretty depressing to start back at the bottom of the fitness ladder. But it is something I have to do.

I have been putting it off a lot this year because I seem to be constantly warding off colds, and my work schedule doesn’t leave much time for the gym. Because of that I take comfort in less than healthy food, and then I become dependent on it and get emotionally attached to my daily chocolate and candy intake…. A vicious cycle.

Of course my career demands me to be in shape, not just for the roles I play, but to have the energy to do the work. Acting is hard and takes a lot of concentration and stamina. However, I also need to stay in shape and eat well because I have struggled with major depression my whole life. In order to stay off any sort of medication, I have to exercise and eat right. I may take comfort in my comfort food, but it does me no favors in the long run.

So here I am, trying to get healthy again. It frustrates me to no end to start exercising after being out of shape for so long. I have never been athletic at all, so it has been a long process to find exercises that suit my body. My right shoulder is another cause of chronic pain and frustration and it limits the things I can do. No longer can I do hours of intense yoga. I am now just having to accept my body how it is and forgive myself for any shortcomings. I can’t run five miles, but I can hula-hoop (with a weighted hoop) like a mo-fo. I can’t do power vinyasa yoga, but I can have a gentle meditative practice. It is all about finding what works for your body, and what is fun for you.

Then there is that whole eating right thing. I am not a salad person. So I trick myself by making a salad with a lot of other things in it to make it less salad-like.

I have also become a fan of green smoothies. Some kale, fruit juice, frozen bananas, and kiwis, all blended together is actually quite delightful.

Again, find out what you can do to be healthier and do that. No crazy diets for me, please.
Two weeks seems to be that magical checkpoint for me: once you stick to your healthy routine for that long, it becomes easy to continue. Getting to that point is the hard part…. But here I go! Let’s see how I do.

XOXO,

Jess